Client

The Key Rewards

Services

As part of a cross-brand loyalty rewards program spanning eight unique retail brands, I led the design and execution of a recurring weekly email series that kept members engaged with personalized content and offers, as well as creating promotional and acquisition emails for the program’s co-branded Visa card, helping drive sign-ups and deepen customer loyalty through targeted, brand-aligned messaging.

Visa Outside Spend Benefit Email (+ Illustrations)

Weekly Batch & Blast Series

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The Key Rewards: Loyalty Program